All orders ship FREE to the continental United States via UPS or FedEx ground.
When you invest in a custom logo mat for your business, the last thing you want is watching it wear out in a few months. High traffic entrance mats need to balance durability with visual appeal, all while keeping your floors clean and representing your brand at its best. Choosing the right material is the foundation of getting maximum value from your investment.
Logo Floor Mats has spent nearly three decades helping businesses find the perfect entrance solution. Whether you run a busy office lobby, resort, government facility, or retail storefront, understanding mat materials helps you make a decision that lasts.
High traffic areas present unique challenges. Foot traffic compresses mat fibers, moisture works into backing, dirt accumulates in texture, and colors can fade under constant pressure and use. A mat that looks great in a light-traffic hallway might fall apart at a main entrance where hundreds of people pass daily.
The best high traffic entrance mats are engineered to resist these pressures while staying functional and attractive. They need to trap dirt and moisture at the door, resist matting down, and maintain their appearance over time.
Berber remains one of the most popular choices for high traffic logo mats. This looped pile construction means the carpet fiber forms continuous loops rather than being cut, which provides exceptional durability and resilience.
Berber fibers resist crushing and matting because the loop structure helps them bounce back after being walked on. This is crucial in entrances where people walk the same path repeatedly. The dense loop pile also traps dirt and moisture effectively, keeping your floors clean and safe.
Berber Impressions HD mats combine this proven material with high definition logo printing. The HD printing process ensures your branding stays crisp and visible even in areas with constant foot traffic.
WaterHog mats excel where moisture is a concern. These mats feature a deeper pile that absorbs and holds water, so wet shoes don’t transfer moisture to your floors. For entrances near restrooms, in humid climates, or during rainy seasons, WaterHog materials outperform other options.
WaterHog material is incredibly durable because of its reinforced construction. The pile stands up to heavy pressure and constant walking without losing its water-absorbing capability. Many businesses choose WaterHog for entryways that experience both high traffic and moisture challenges, like resort lobbies or healthcare facility entrances.
WaterHog mats ship in 5-7 business days for outdoor applications and indoor styles, giving you fast access to this premium material.
If maintaining bright, vivid colors matters for your branding, ColorStar is an excellent choice. This material holds color exceptionally well under heavy foot traffic, resisting the fading and dullness that can plague mats in busy entrances.
ColorStar Impressions HD mats combine vibrant color retention with high definition logo printing. Your brand stays fresh and professional-looking even when thousands of people walk across your mat each month. This makes ColorStar particularly popular for retail environments, restaurants, and corporate offices where first impressions depend on visual quality.
SuperScrape materials take dirt removal seriously. This mat style uses a special construction that aggressively scrapes dirt, debris, and moisture from shoes before people enter your facility. The aggressive scraping action is maintained through heavy traffic because the material resists matting and compression.
In high traffic areas where dirt accumulation is constant, SuperScrape mats keep your floors cleaner longer. This reduces maintenance costs and keeps your space looking professional.
The best material for your situation depends on your specific needs:
Many businesses with very heavy traffic choose based on environmental factors. A resort entrance might prioritize WaterHog for both moisture and durability. A medical office might choose Berber Impressions HD for professional appearance and ease of maintenance. A retail store might select ColorStar for vibrant branding that stays bright under constant foot traffic.
Cheap mats often use thin backing or low-quality pile materials that deteriorate quickly. Logo Floor Mats works with M+A Matting, the largest manufacturer of commercial rubber-backed mats in the world, to ensure every mat is built to last.
The rubber backing prevents mats from slipping and provides structural support that cheap plastic-backed alternatives cannot match. Proper backing means your mat won’t bunch up, curl at edges, or degrade under traffic. Combined with quality pile materials like Berber, WaterHog, or SuperScrape, rubber-backed construction delivers mats that perform for years.
Once you’ve selected the right material for your entrance, the next step is ordering. Logo Floor Mats makes the process simple and fast. Most indoor mats ship in just five business days, so you can protect your floors and display your brand without waiting weeks.
The ordering process is straightforward. Logo Floor Mats searches a database of 3.5 million logos to match your brand, then produces your custom mat to order. If your logo is not in the database, custom artwork is available.
High traffic entrance mats need to do more than look good. They need to withstand daily wear, maintain your branding, and keep your floors clean and safe. Whether you choose Berber for reliable performance, WaterHog for moisture control, ColorStar for color vibrancy, or SuperScrape for aggressive dirt capture, selecting the right material ensures your investment lasts.
With nearly 30 years of experience serving businesses, schools, military facilities, churches, and more, Logo Floor Mats understands what works in real-world high traffic environments. Explore custom logo mats today and find the material that matches your entrance needs.
